CEE BSC Agenda 26 Feb

26 February 2026 (Day 2): Agenda

“Summit Day: 26 February” (8:00am - 15:30)

Join us for top KeyNote Speakers, Panelists, Case-Study presentations and “lessons learned” from top GBS Directors from across CEE and Baltics, and benefit from a day of practical, actionable next-steps.
On this 2nd Day, we split up into our main, Plenary stage and "BreakOut Sessions".

8:00 - 9:00

Coffees and Registration

9:00 - 9:05

Opening & Welcoming comments.

THOM BARNHARDT,
CEE BUSINESS MEDIA and
European Business Services Assoc

BSC CHARITY BEACH VOLLEYBALL TOURNAMENTS - SUMMER 2026
(Warsaw, Krakow, Budapest, Vilnius, Bucharest)

9:10 - 9:45

Keynote Opening Panel:
“Renewal, Risk, and Realignment: The New Geopolitical Landscape in Central & Eastern Europe”
How Today’s Volatility may be creating Tomorrow’s Competitive Advantage.
Speakers:
Marek Matraszek, Chairman, CEC Group

9:45 - 10:30

GBS Trends: How CEE's GBSs can thrive amidst the double-threat of AI and lower-wage locations.

Rakesh Sangani, Founder, Proservartner

10:30 - 11:00

Conversations & Coffees

11:00 - 11:40

GBS Transformation: Conclusions from recent Global GBS Survey
Presentation: Adam Jamiol, PWC, Partner.
Panelists: 2 Transformation Directors

11:40 - 12:10

I Have Feelings Too - The Forces behind the Decisions We Don't Talk About.
We optimise processes and analyse data, yet many decisions in Shared Services are still shaped by forces we rarely acknowledge. Our feelings influence what becomes urgent, what gets deprioritised, and how our choices unfold under pressure. In this session, we’ll uncover these patterns and help leaders make clearer and more intentional decisions.

Speaker: Oscar Reitsma, Business Director, Transparent

12:10 - 12:45

The AI Playbook for GBS: Dos, Don’ts, and Staying Ahead of the Curve
What is AI today for the GBS sector, really? This keynote provides a clear, demystified view of the current landscape, highlighting the specific boundaries where AI succeeds and where it fails. Learn how to prepare your teams for inevitable disruption, and position your GBS center as a driver of innovation rather than just a consumer of technology.

Speaker: Gert Jan van Halem, Group CTO, Devoteam

11:00 - 12:30
(BreakOut Stage)

More AI-Training and Case-studies applied to GBS processes; and Showcase Presentations

Panelists:

tba

12:45 - 13:45

VIP Luncheon and Conversations

Stage 1:
Top AI & Technology Solutions for GBS processes

13:45 - 13:55

GBS Transformation: Case Study - Dexcom

14:05 - 14:15

tba

Break-out Sessions,
Stage 2:

13:45 - 14:15

Talent & Recruitment in Poland/CEE: Strategies for building a world-class team for your expansion".Moderator: Szymon Stadnik, CEO, Itelence.
Panelists: 3 HR Directors

14:15 - 14:30

tba

14:15 - 15:00

Managing Sensitive Transformations in GBS Services.

Strategic Workforce Planning amidst downsizing pressures
AI Talent Development - "playing offense, not defense"

Presentation by PWC Advisory:

Aleksandra Stelmach-Gryszka, Partner, GBS Consulting & Finance Transformation.
Ewelina Kuś, Director, GBS Consulting & Finance Transformation.

15:00 - 15:45

Keynote Closing Panel: New Entrants: "The enduring appeal of talent in CEE and Baltics"
Moderator: Elias van Herwaarden, LocationPerspectives
Panelists: 3 new GBS operations from CEE and Baltics: